Inspiration is the instant when beauty suddenly manifests and ignites our enthusiasm. To be inspired means to project our breath upwards, inspiratio onis; it means to transcend ourselves and yearn for the divine breath, to seize it and bring it down to earth.
In its project INSPIRED BY THE CLASSIC, MOVED BY THE FUTURE Prosecco wants to communicate that the classic is what draws inspiration from, but it is the future that guides its action.
Thus, Villa Contarini, a palace of the baroque Veneto, in Piazzola sul Brenta, becomes an ideal scenic labyrinth for director Carlo Guttadauro. Amidst settings and precious details and metaphysical lighting, the photography of Anam Cara, followed with dedication by the attentive eye of Thomas Guttadauro, aims to explore the aesthetic and graceful movement of the dance of Virna Toppi, first ballerina of the Teatro alla Scala in Milan. Her harmonious gestures, the movements of her body undertake a dance in the Hall of Mirrors. The classic that inspires is already there in the way she offers herself, sinuous and sensuous, with her curves and folds and that energy that emanates from Virna, like a harmonic variation of gait, like a weave that holds itself together, folded and refolded as it unfolds, giving us beauty in its operative status as grace in movement, as harmonic suspension and levity.
Behind her, in a door framed in stucco, Davide Garzetti, the traceur, brings another story, not classical, but one nourished by the classical: motionless, observes the dance. The traceur traces linear paths, which draw momentum and muscular tension from the body to perform games.
In the field that unfolds between classical dance and parkour, boundaries vanish and an unprecedented and mysterious space opens up for the relationship. The inebriation of the dream becomes the antechamber of inspiration. The combination of dance and parkour is unprecedented and therefore rich in nuance and novelty.
The journey between the dancer and the athlete touches Venice and the foundations of the Giudecca. Here, as if by magic, an aesthetic transformation takes place: the dancer, who at first glows with a diaphanous light, turns into a black swan.
This directorial operation is entrusted to costume designer Salvatore Vignola, who masterfully constructs a sculptural artefact of rare beauty: a black tutu covered in sequins causes light to refract on the dancer’s body, accompanying her movement. Cinzia Trifiletti is entrusted with the hair make-up, with its gritty, Gothic-inspired character.
On an iron bridge in Giudecca, the two meet in a sort of conciliation, a secret agreement. The boundaries vanish, the places they frequent are flashbacks, moments of memory, now there is the present and it is new: they can finally play with the classic and the contemporary, tracing in them the spark of modernity that is actuality, the place where past future are in tension.
The two finally have the luxury of toasting on a terrace overlooking the Canalgrande, and the location on which the toast scenes are filmed is the Sina Centurion Palace.
Prosecco DOC bubbles know the power of lucid inebriation that makes us dream, giving us moments of pure lightness.
Prosecco DOC is a modern momentum that knows how to find its reasons in the past and its experimentation in the future.
After all, without experimentation we would not know what beauty is.
Prosecco DOC, inspired by the classic, moved by the future
How about taking a leap into the future by situating ourselves in the next moment until we feel the vital power and the energy of movement flowing through us, pulling us forward?
To leap into the future requires an experimental attitude, we must open our eyes, move our body to situate ourselves in a new way.
Parkour, or Art du Déplacement (art of displacement) is freedom of movement in order to overcome with imagination and technique any obstacle that shows in its path, making use of running, climbing, swinging, vaulting, jumping, rolling…Parkour was born in the French suburbs and has expanded throughout the world. The values that
guide the traceur are respect for the environment, of others and of oneself, but also strength and courage.
On the occasion of the new video that aims to tell the Prosecco DOC and its modern method, director Carlo Guttadauro together with Thomas Guttadauro and Anam Cara, image philosophy, works with a young parkour athlete, Davide Garzetti, studying unusual interrelations between the movement of the traceur and the territorial spaces of Prosecco Doc: a winery in the Treviso area, Friulian vineyards, Venice and the Dolomites become the environment in which to jump, roll, twirl.
The movement of parkour and the movement of the camera work in synergy in an uninterrupted game of gazes that fly over the vineyards of the territory, inspect the Glera Grapes, move gliding through the fermentation tanks of a mod Anam Cara’s optical unconscious explores internal movement watching in an unprecedented way as bubbles draw worlds and dialogue with the outside to bring to unity the movement that passes through them and experience an unprecedented celebration.
Prosecco DOC is this celebration in movement that involves a large territory of nine provinces located between Veneto and Friuli, it is freedom to travel, jumping into the future, communicating its modern method.
To be modern is to be actual, in the here and now, in this space time.
Jump into the future is an invitation to movement, to the creative freedom that Italian genius has always embodied.
Jump into the future is an invitation to live our everyday places with vivacity and intelligence, rereading the world with new eyes and finding analogies between what our body can do and a good glass of Prosecco DOC.
Prosecco DOC, JUMP INTO THE FUTURE.
Prosecco DOC is the Official Sparkling Wine of Venice and participates to many moment in the city’s life.
Regata Storica 2023
The Historical Regatta is the main event in the annual “Voga alla Veneta” rowing calendar. Prosecco DOC supports the event and offers VIP guests a sparkling moment with a tasting of a selection of Prosecco DOC.
Venice Film Festival 2023 – Official Presentation of Casanova OperaPop The Movie
In september 2023 Red Canzian presented the movie of his Casanova OperaPop, a musical supported by Prosecco DOC that has toured for a year.
Easter is just around the corner, but between culinary preparations we often forget to think about what wine can pair with the Easter menu. Every good holiday has its own menu, and at Easter, between colomba and lamb, arrosticini and chocolate eggs, Prosecco DOC bubbles cannot be missed!
So why, for once, do we not start with wine and think of a menu to be paired with our Prosecco DOC? It is among the most well-known and appreciated wines in Italy and around the world, its versatility making it a wine more unique than rare, to be the ideal match for any time of the day, from aperitif to the whole meal.
Italian conviviality demands that we start the celebration with a cheerful ritual aperitif and end with a toast of bubbles. It is well known that bubbles go well with everything, especially with the arrival of spring. Ideal for outdoor refreshments, but also for a lunch or dinner with friends, for Easter they can be considered the stars of a rich and varied menu.
For aperitifs and starters, the advice is to choose a Prosecco DOC Rosé Brut, which is dry enough and can enhance foods such as canapés, vegetables and various appetizers. Its fine perlage and dry fruity taste give that freshness that goes well with the savoriness of a seafood crudité, such as Mazara del Vallo red shrimp or Breton oysters, enhancing its flavor.
But not only that, a surprisingly good match is with fresh pasta dishes and certain traditional main courses, especially if vegetable-based. In these cases, it is better to prefer a Prosecco DOC Extra Dry, capable of bringing out the true flavors of the earth, such as asparagus, or a Treviso radicchio. Unexpectedly suitable may turn out to be a Prosecco DOC Brut Nature, even with cheeses such as ricotta or more seasoned and smoked cheeses such as provola and caciocavallo, able to give that well-balanced balance and contrast of flavors.
Its delicate and very fruity taste makes Prosecco DOC particularly suitable for traditional dishes from Veneto and Friuli, the areas where Prosecco itself is produced, or for more sophisticated pairings, such as those with caviar, shellfish or stuffed pasta. Instead, for accompanying succulent traditional Easter dishes such as roast lamb, the elegance and delicacy of Prosecco DOC leaves a fresh finish with persistence of the aromatic sensations perceived on the nose. It will thus enhance the characteristics of the meat, which, thanks to its own cooking, will bring a succulent gravy to the plate.
The colors and scents of spring unfold in a crescendo of sensations with every sip. Dulcis in fundo, fresh and balanced, soft on the palate is Prosecco DOC Dry version, ideal to enhance a good Easter focaccia. Its floral and elegant note balances the sweet flavor of the dessert, giving harmony to the taste. Let us not forget that usually, it is not a suitable combination between sweet and dry bubbly.
If you are still hesitant about the choice of Easter menu, at least on the wine selection you will play it safe!
The cultural and artistic enhancement of Italian heritage is one of the main missions of the Consortium for the Protection of Prosecco DOC.
Starting from the territory to which it belongs and traversing the countless expressions of art, music, theater or food, the Consortium supports cultural initiatives throughout Italy.
From a deep vocation for beauty and excellence come the two latest short film projects, produced and promoted by the Consortium, where art and cinema collide to narrate the Italian Genius that permeates the territory, origins and production of Prosecco DOC.
Lightness that Inspires and Genius Moves the World the two films bring to the screen Italian stories told through the immense hidden beauty of the country and the art of Antonio Canova, both directed by Carlo Guttadauro.
Lightness that Inspires, presented at the 78th Venice Film Festival in 2021, brings fluidity and lightness to the screen giving the viewers the same feeling they can experience when tasting a glass of Prosecco.
The short film embraces a journey of love between two young people through an intoxicating and vibrant toast. From the sinuous profiles of Canova’s sculptures at the Gipsoteca in Possagno (Treviso), to the Miramare Castle in Trieste, the Grand Canal in Venice, the Prato della Valle in Padua, going up to the Belluno Dolomites the film creates a surreal dream of Italian landscape between lightness and seduction.
A glorious eulogy to the country’s excellence met in the perfection of Prosecco Doc
The beauty and harmony of Antonio Canova’s Italian art meets the mastery of the art of wine.
Prosecco Doc chooses to celebrate the bicentennial of Antonio Canova’s death with a tribute to his art, through the short film Genius Moves the World.
Presented at the 79th Venice Film Festival in 2021, the latest short film transports us to the second half of the eighteenth century by encountering and discovering the atmospheres where Canova moved, imagined, contemplated and shaped matter. In his grace is revealed the beauty of feelings found in tasting a glass of Italian Prosecco bubbles, enhancing the highest idea of beauty, a journey between illusion and creation, where the hand that carves the marble is the same that works the vineyard.
The narrative comes to life through the three protagonists: the young Antonio Canova played by Michele Piccolo, the statue of Hebe impersonated by Virna Toppi, first ballerina of La Scala Theater in Milan, and the cellarer of Prosecco DOC represented by Andrea Offredi.
It is art that moves the world, the art of a sculptor and his works, the art of Italian monuments and landscapes capturing the simplicity of beauty where harmony and love find their forms thanks to the hands of man and his genius.
The portrait of the Italian Genio is representing the essence of this concept, from which come thoughts and ideas that revolutionize the world, the same genius that inspires every day the important work of research, production and enhancement of the Prosecco DOC Consortium’s territory.
Prosecco DOC x Restaurants – Hong Kong
Consorzio di Tutela del Prosecco DOC has launched its first “Prosecco DOC x Restaurants Campaign” in Hong Kong, teaming up with some of the city’s best restaurants and hotels to bring Prosecco DOC to life and promote Italy’s beloved aperitif and food tradition to Hong Kong’s food and wine lovers.
Joining the line-up is: Limewood and Sip Song, from Hong Kong’s leading restaurant group Maximal Concepts; award-winning Italian restaurants including Giando and Cucina from Marco Polo Hong Kong Hotel and Casa; and Venédia, sister Michelin-starred restaurant Octavium.
From late November to early December each restaurant involved in the campaign will present a delectable and exclusive antipasti menu paired with a Prosecco DOC.
Belgos
Lee Garden Three, 8 Hoi Ping Road, Causeway Bay
Phone: +852 2111 1197 | Email: info@elgrande.com.hk
Promotion details: Special Price for Prosecco by the Glass on order of antipasti
Casa Cucina & Bar
Shops 8 & 9, 158A Connaught Rd W, Sai Ying Pun
Phone: +852 2887 9666 | Email: reservations@casacucina.hk
Promotion details: A free glass of Prosecco on the order of a seafood sharing menu – Starter: Octopus Carpaccio / Middle course: Seafood Tagliatelle / Main course: Crispy scale tilefish / Dessert: (choose 1 per person) Tiramisu or tofu panna cotta
Cucina
Level 6, Marco Polo Hongkong Hotel, 3 Canton Rd, Tsim Sha Tsui
Phone: +852 2113 0808 | Email: info@cucinahk.com
Promotion details: An afternoon tea set with choice of 2 drinks included: Prosecco, Prosecco-cocktail (Aperol Spritz and Bellini)
Fiata True Italian Pizza
2 Staunton Street, Central
Phone: 6032 6626 | Email: booking@fiatapizza.com
Promotion details: Enjoy one glass of our house Prosecco DOC in every order of the Estate Pizza
Giando Italian Restaurant & Bar
Shop 1, G/F, Tower, 9 Star St, Wan Chai
Phone: +852 2511 8912 | Email: info@giandorestaurant.com
Promotion details: A free glass of Prosecco on order the menu (Antipasti: Red & Pink Prawn Tartare, “Amur Oscietra” Caviar, Stracciatella Cheese / Primi Piatti: Spaghetti, Lobster, Cherry Tomato Sauce)
Grappa’s QRE
G/F, 18 Queen’s Road East, Wan Chai
Phone: +852 2868 0086
Promotion details: Special Price for Prosecco by the Glass on order of antipasti
Happy Valley Bar and Grill
2 Blue Pool Road, Happy Valley, Hong Kong
Phone: +852 2250 5722
Promotion details: Special Price for Prosecco by the Glass on order of antipasti
Inn Side Out
2nd floor, 88 Caroline Hill Rd, Causeway Bay, Hong Kong
Phone: +852 2895 2900
Promotion details: Special Price for Prosecco by the Glass on order of antipasti
Limewood
Limewood Shop 103/104 The Pulse, 28 Beach Rd, Repulse Bay
Phone call: +852 2866 8668 | Email: reservations@limewood.hk
Promotion details: A glass of Prosecco DOC with Yellow Tail Crudo
Sip Song
Shop 114 & 115, The Pulse, 28 Beach Rd, Repulse Bay
Phone: +852 2328 8385 | Email: reservations@sip-song.com
Promotion details: A glass of Prosecco DOC with Salmon Fish Cake
Slims
No.1 Wing Fung Street, Wan Chai
Tel: +852 2528 1661
Promotion details: Special Price for Prosecco by the Glass on order of antipasti
The Hop House Pub and Grub
Shop 14 1/F, Brim 28, 28 Harbour Road,Wan Chai, Hong Kong
Phone: +852 3100 0545
Promotion details: Special Price for Prosecco by the Glass on order of antipasti
TJ’s Tequila Jack’s
33-35 Chatham Road South, Tsim Sha Tsui, Kowloon
Phone: +852 3428 5133
Promotion details: Special Price for Prosecco by the Glass on order of antipasti
Venédia
G/F One Chinachem Central, 22 Des Voeux Rd Central, Central
Phone: +852 2851 2303 | Email: bookings.venedia@gmail.com
Promotion details: A free glass of Prosecco paired with “COD” – Salted Cod “Venetian style”, crispy white polenta, confit tomato
Limewood Shop 103/104 The Pulse, 28 Beach Rd, Repulse Bay
Phone call: +852 2866 8668 | Email: reservations@limewood.hk
Shop 114 & 115, The Pulse, 28 Beach Rd, Repulse Bay
Phone: +852 2328 8385 | Email: reservations@sip-song.com
G/F One Chinachem Central, 22 Des Voeux Rd Central, Central
Phone: +852 2851 2303 | Email: bookings.venedia@gmail.com
The beauty and harmony of Antonio Canova’s Italian art meets the mastery of the art of wine.
Prosecco Doc chooses to celebrate the bicentennial of Antonio Canova‘s death with a tribute to his art, through the short film GENIUS MOVES THE WORLD.
A short film about an exciting journey, conceived by director and philosopher of the image Carlo Guttadauro, transports us to the second half of the eighteenth century by encountering and discovering the atmospheres in which Canova moved, imagined, contemplated and shaped matter. In his grace is revealed the beauty of feelings found in tasting a glass of Italian Prosecco bubbles.
The narrative comes to life through the three protagonists: the young Antonio Canova played by Michele Piccolo, the statue of Hebe impersonated by Virna Toppi, first ballerina of La Scala Theater in Milan, and the cellarer of Prosecco DOC represented by Andrea Offredi.
It is art that moves the world, the art of a dancer who dances to tell the story of Hebe and the passion of a winemaker who harvests his fruit and finds it in a bottle. From their gazes we capture the simplicity of beauty, which uplifts the ordinary into a work of art, the need to tell of a magnificent world where harmony and love find their forms thanks to the hands of man and his genius.
The common theme of the story is marble. A shape-shifting material that thanks to the experience, study and desire of the Italian Genius can be transformed. Antonio Canova generates beauty and from the same marble the winemaker finds his art in a bottle of Prosecco.
A deep narrative voice, as if reading a poem about beauty, colors that distinguish reality from a dreamlike fantasy where harmonic shapes float like an elegant ballerina. Here is born the idea capable of moving the world, capable of bringing wonder to a man’s everyday life.
For Prosecco Doc it is an immense honor to recognize in Antonio Canova an Italian Genius that can be narrated.
“We are honored and proud to share with the supreme Maestro Canova the same Trevisan origins, humble, but with immense potential. Qualities that Antonio Canova was able to enhance by exalting the beauty of simplicity to the point that it was appreciated all over the world. Still today, as then, his works of rare elegance constitute the emblem of an artistic-cultural expression of great inspiration, traceable to an extraordinarily fertile territory such as Veneto, a generous land from every point of view,” says the president of protection of the DOC Prosecco Consorzio, Stefano Zanette.
The tale of a genius from whose hands come ideas that revolutionize the world, the same genius that inspires every day the important work of research, production and enhancement of the Prosecco DOC Consortium’s territory.
Simple, but not easy. The spritz is the answer to heavy days and what one orders after work for aperitifs. A spritz and the day can be said to be over to welcome the lightness of evening and leisure time.
It was the early twentieth century when the spritz took shape in Venice, a name that refers to the German term spritzen, to spray, that is, to dilute wine with sparkling water. Later in the Padua area the bitter component of bitter was added (although there was no preferred brand but depended on the availability of the osteria or bar): Select in Venice, Aperol in Padua but also China Martini, Cynar or Campari.
Until the 1990s, the base was simple white wine, later replaced with Prosecco. In 2011, the IBA formalized the cocktail first under the term “Venetian spritz” then simply Spritz.
Three basic ingredients, Prosecco, Bitter and soda, the spritz is the quintessential cocktail, equal to Negroni and Americano, but it is easy to underestimate its preparation and run into mistakes that will make it an alcoholic mix of questionable taste, taking away from the aperitif moment the pleasure of good drinking.
So here are the mistakes not to be made when deciding to make a Spritz.
Prosecco, Bitter, Soda
The ingredients cannot be placed randomly but require a precise order: first Prosecco, then the bitter and at the end the soda. In Venice it is common to use the “3,2,1” rule with three parts wine, two parts bitter and one part soda, while in Padua it is simplified by choosing the formula of one third for each ingredient. But the order of ingredients, in this case, cannot be changed otherwise the result will change a lot.
Not just any glass
One rule only: although spritz is served in numerous glasses, goblets and trinkets the best glass for serving it is the old fashioned, low tumbler ideal for serving “on the rocks” liquors and cocktails with few ingredients. Cups may be more appealing, but no! They are not used. The case is closed.
Ice, always
Like all long cocktails, the spritz includes a generous dose of ice, which must be put in as the very first ingredient and, above all, cannot be reduced or eliminated. The spritz is a light, lovable drink that finds in its freshness a strong characteristic. So ice cannot be eliminated and it is not a trick of the bartender to water down your cocktail. It is a rule and must be respected.
There are unforgettable places in the lands of Prosecco DOC, just think of Venice, Pordenone, the Palladian Villas without forgetting the naturalistic environments and artisan villages of which the territory is full: beauty, nature, know-how. Simply The Italian Genio.
This time we want to take you to the lesser known places in Veneto and Friuli Venezia Giulia and let you discover a new and unexpected territory. Just like when you taste Prosecco DOC and catch a different nuance.
5 places you probably don’t know and should take time to visit during a visit to the lands of the Appellation.
INCOMPIUTA DI BRENDOLA
Brendola is a small town in the province of Vicenza whose cathedral has a peculiar name. It is the church of St. Michele Arcangelo but it is known by the name “Incompiuta”. The story begins in 1939 with Don Francesco Cecchin, who started to build it on a project by architect Fausto Franco with the support of all the parishioners. Ten years later, when the pastor died, work stopped, giving way to abandonment. Today it is as unusual as it is striking and impressive. The structure has only the supporting structure but lacks the facade and interior.
ABBANDONATO FUMEGAI
We move toward Belluno to arrive at Fumegai. Born as a seasonal pasture on an isolated road, this hamlet saw abandonment around the early 1900s. Only around 1960 did some flower children repopulate the hamlet temporarily, abandoning it again a little later.
Today it is a hodgepodge of houses and quotidian details still present among tableware, pictures on the walls and clothing. A curiosity: the name Fumegai comes from the soot from the fireplaces, often found on the clothing of the inhabitants who, whenever they showed up in town, were immediately recognized.
CASA CIRCONDATA DALL’ACQUA
Let’s make a quick pit-stop in Venice to tell you about a striking house, almost completely surrounded by water. Yes Venice but unusual too. Head towards the Sestiere di Castello, the house will be visible from Ponte dei Conzafelzi that connects Calle Vesier to Calle Bragadin or Pinelli, impossible not to notice it immersed in water and surrounded by three canals, it is certainly one of the most photographed places in Venice.. It is limited by a private gate, which allows access only to the people who live there, but a stroke of luck could leave it open to observe the inner courtyard.
MOVADA
Movada is a village in the Tramontina Valley in Friuli Venezia Giulia, and its peculiarity is rather unusual: the village is completely submerged and its roofs can be seen only when Lake Redona recedes.
Until the 1950s there were three villages, inhabited by simple people with a very humble daily routine: Modava, Fleur and Redona Vecchia. With the construction of the Racli Bridge dam, the water of the Meduna River flooded those places, which were submerged and slowly disappeared. Today it is possible to see them when the summer heat dries the river water and allows the ruins to appear, still intact despite the inexorability of the river and time.
IL SENTIERO RILKE A TRIESTE
Last but not least, a scenic trail that we are sure will take your breath away. If you are already enchanted by the beauty of Trieste, extend your stay and enjoy the beauty of the Duino Cliffs Nature Reserve. Leaving aside the tragic side that sees this path as the backdrop for several suicides, the Rilke Trail connects Duino and Sistiana and is dedicated to the Bohemian poet who drew inspiration for his Duino Elegies in these very places. The eyes are pervaded by the beauty of the cliffs of the Karst Plateau, the typical flora of the area, and the Upper Adriatic shimmering in the sun among lapis lazuli and diamonds.
