The project aims at developing and transferring to the vineyard innovations in sustainable agronomic management, including plant protection, plant nutrition, irrigation, canopy management and soil management. Innovations are oriented towards new models that, thanks to a more efficient use of inputs (pesticides, fertilizers, water, etc) will allow an effective environmental protection. The project activities will be focused on two productive compartments, Glera and Pinot grigio, because of the increasing diffusion of these two varieties that together represent over 40% of the total vineyard surface in Friuli, and the consequent impact they have on the environment at Regional scale. During the project, pilot actions will be carried out at the partner’s farms, in order to test the agronomic strategies in the specific context of Friuli Region and assess their environmental impact. Results obtained from this research will help developing a protocol of “virtuous actions” that will be preparatory to the environmental sustainability certification of the wine farms.
Funding: PSR 2014/2020 della Regione Autonoma Friuli Venezia Giulia
Type of measure: Misura 16.1.1 – Sostegno per la costituzione e la gestione dei Gruppi Operativi del PEI in materia di produttività e sostenibilità dell’agricoltura – seconda fase Dgr 1313/2018, Decreto 398/AGFOR del 21/01/2020
Amount funded: € 332345,30
“This is a historic milestone for Prosecco DOC,” declares Stefano Zanette, president of the Consortium. “But we certainly must not rest on our laurels. In fact, there are many challenges that still await us, starting with better clarifying the segment of our wine to provide a higher characterization of its production standards. We must also continue the actions, already underway for some time, aimed at improving the perception of the denomination from an organoleptic and sensorial point of view, with particular regard to the environmental and social sustainability of the entire Prosecco DOC territory. These actions are aimed at leading to a consolidation of our main markets and an increase in sales volumes.”
Although a few alarming news items regarding the consumption trends of sparkling wines were released in December, the Prosecco DOC managed to close the year with a growth of 2.8% compared to the certified volumes in 2019, which represents an increase of around 14 million bottles. “This result – continues Zanette, “even during a difficult year like the past one, also made us think about the reasons behind the consumer’s favor for our products in terms of our different categories of offerings. Looking at the numbers, we first of all noticed how the increase didn’t depend exclusively on the introduction of the rosé type, which entered the scene at the most opportune moment and recorded a production [as expected] of 16.8 million bottles, but from the consumer’s awareness in choosing Prosecco DOC-certified wines.”
In fact, where consumers have the chance to buy a wine by previously looking at the label, when they want a Prosecco, they end up buying a Prosecco. But when served at a restaurant, they often ask for a Prosecco but end up being served another wine.
“With the hope that restaurants will soon be able to resume their business,” adds Zanette, “we would like to see the public administrations committing to communicating what defines quality agri-food, Prosecco in particular, correctly, on different occasions and in different ways, given the closeness of this essential sector to our country’s economy.”
As a Consortium, we will improve our activities not only to protect and supervise, but also to train and inform. We want to give our consumers more and more certainty about the DOC, asking them in return to report all suspicious cases of Prosecco misrepresentation they might catch, because only Prosecco DOC-certified wines are true Prosecco.
Thanks to the consumer’s trust and the respect for the communities living in our production areas, the Prosecco DOC Consortium has followed virtuous paths that hopefully will allow this region to become, in the short term, an international point of reference for sustainable viticulture, where sustainability is not only a slogan but a tangible commitment that involves all the stages of the production chain.
“Considering the encouraging data collected by Nomisma Wine Monitor about the perception of Prosecco DOC,” concludes Zanette, “the average value of Prosecco DOC sales on the shelf is in line with what we expected from Italian and international consumers, as confirmed by the share of product sold at ‘entry-level’ prices, which represents a marginal fraction (around 4%). However, we must pursue a process of continuous quality improvement of our products, raising the average level, and strive to guarantee a durability to the denomination that allows producers and local communities to always feel a greater part of Prosecco DOC’s success.”
Prosecco DOC is Official Supplier of the MotoGP™ Championship and with this role, not only it jumps on all the podiums of the season, but it also wants to help telling the most important moments and the curiosities.
Discover the “2 Minuti di Gioia”: pilots and protagonists of MotoGP™ tell Sky Sport the emotions of the tests or of the races, while drinking a Prosecco DOC. Click on the link for every race to see all the interviews!
Monster Energy Grand Prix České republiky – Brno
myWorld Motorrad Grand Prix von Österreich – Spielberg
BMW M Grand Prix of Styria – Spielberg
Gran Premio Lenovo di San Marino e della Riviera di Rimini – Misano
Gran Premio TISSOT dell’Emilia Romagna e della Riviera di Rimini – Misano
Gran Premi Monster Energy de Catalunya – Barcellona
SHARK Helmets Grand Prix de France
Gran Premio Michelin® de Aragón
Gran Premio Liqui Moly de Teruel
Gran Premio Motul de la Comunitat Valenciana – Valencia
Gran Premio de Europa – Valencia
Grande Prémio MEO de Portugal – Portimao
The Prosecco DOC Consortium announces that the proposal to amend the disciplinary rules for the production of Prosecco DOC, which includes the introduction of Prosecco DOC Rosé, was unanimously approved by the Ministry of Agricultural, Food and Forestry Policies’ National Wine Committee.
The measure and the following Ministerial Decree are now awaiting to be published in the Official Gazette of the Italian Republic.The decree will formalize the modification at national level by launching the community procedure which will end with the definitive publication in the Official Journal of the European Union.
According to the Consortium’s estimates, the total production of Rosé could count up to 30 million bottles per year.
Stefano Zanette, President of the Prosecco DOC Consortium thanked “all those who have contributed to obtaining this important result, in a moment particularly tough for the wine industry.”
Prosecco DOC Rosé specifications:
- Grape varieties: Glera and 10%-15% Pinot Nero
- Yields: 18 tons/hectare for Glera and 13.5 tons/hectare for Pinot Nero
- Second fermentation – Martinotti/Charmat Method: minimum of 60 days
- Sales will be allowed from the 1st of January after the harvest
- Colour: pink more or less intense, shining, and with a persistent foam
- Residual sugar: from Brut Nature to Extra Dry
- The label will have to state the word “Millesimato” and the vintage (minimum of 85% of the grapes from that year)
As a community we’re living a difficult moment that requires everybody’s responsibility. Even though Covid-19 is fought with social distancing, it is in fact confirming the importance of collaboration and mutual help.
To overcome this serious health emergency is the principal premise for the restart of the Prosecco DOC productive system, heavily affected in some of its parts from the generated crisis.
Meanwhile, we have decided to start a fundraising asking all the Prosecco DOC producers to pay an extraordinary contribution for buying products and devices necessary to fight this emergency.
The situation remains serious in spite of the efforts spent with professionality, sacrifice spirit and risk by doctors, health carers, Protezione Civile and law enforcements. We think it’s important to share our support to the local public health care with a clear and immediate support.
Considering the emergency, it is essential to give a prompt answer: that’s why the Consorzio has chosen to withdraw immediately from its financial report the amount of money for buying an intensive care unit.
It is an initiative that we are sure will be widely shared: generosity and social responsibility are the strong principles on which our productive system and our communities are based.
If you want to make your part too, we ask you to use the following bank details:
Bank Account dedicated to the fundraising
IBAN: IT21H0306912080100000008687
BIC: BCITITMM
Payment description: contributo straordinario Coronavirus
Any money deposited in the bank account will be forwarded directly to Regione Veneto, recipient of the fundraising, who will spend the money according the sanitary needings.
In case you’ve decided to participate, we kindly ask you to send us a message to the email: info@consorzioprosecco.it.
We want to spend a special thought for those who are suffering and for those who are working hard with huge sacrifices for the overcome of this difficult and unexpected moment.
We are sure that we will be able to cheer up from this painful experience, closer and stronger than before.
We will be back to our toasts, to our hugs and our smiles.
We invite you to follow the rules, stay at home and share digitally a glass of Prosecco DOC with your loved ones.
Il Consorzio invita i produttori a partecipare all’appuntamento Aperioperatori, nel quale verrà trattata la seguente tematica:
POTENZIALITÀ DI SVILUPPO DEL PROSECCO DOC NEL CANALE GDO.
L’evento si svolgerà in presenza il 30 ottobre 2024 alle ore 17.00 presso la sede del Consorzio (via Calmaggiore, 23 – Treviso).
Si segnala che i posti sono limitati, per cui si chiede di registrarsi preventivamente scrivendo a ricerca@consorzioprosecco.it
Per ulteriori dettagli, visionare la locandina sottostante.
Locandina Aperioperatori 30.10.24-PDF
